CIO Business Intelligence

JULY 25, 2023

Salesforce is adding new features to its Commerce Cloud that will help organizations embed digital commerce capabilities into sales, service, or marketing processes to drive more revenue, the company said on Tuesday. In June, the company released its generative AI assistant for commerce, dubbed Commerce GPT.

Cloud 98

Cloud B2C B2B Enterprise 98

Forrester IT

MARCH 16, 2020

Pandemics Forces Agencies To Rethink Employee Experience A slew of industry event cancellations and delays — like the live network upfronts, Advertising Week Europe, or Cannes Lions International Festival of Creativity – is forcing marketers and their agencies to rethink how to best work during a pandemic.

Advertising 285

Advertising Travel Policies Network 285

GeekWire

JANUARY 18, 2024

Three of the ten startups in the accelerator that year (Remitly, Outreach, Zipline) went on to become billion-dollar companies — a 30% unicorn rate. This year’s cohort, under the direction of managing director Marius Ciocirlan , doubled in size to 24 companies. But the 2024 group may have a chance.

B2C 124

B2C Engineering Microsoft Applications 124

TM Forum

AUGUST 9, 2022

B2C telecoms markets have illustrated the importance of churn prediction and the use of data mining to understand customer behavior. However, the problem of identifying and predicting churn can differ between B2B and B2C customers. B2C churn modelling. Refer here for some features for customer churn prediction in B2C.

B2B 130

B2B Data B2C IBM 130