Forrester IT

SEPTEMBER 21, 2021

In its current state, the metaverse is prime (virtual) real-estate for brands looking to make press headlines, test and learn, and reach a subset of the Gen Z audience. Brands that expect a revenue-based ROI from their metaverse custom media buys will be sorely disappointed.

Real Estate 369

Real Estate Virtualization Media Advertising 369

Kitaboo

FEBRUARY 2, 2021

These K-12 online learning platforms encompass multiple systems where technologies such as Augmented Reality (AR) and Virtual Reality (VR) have been adopted to present the K-12 educational content to make learning more engaging and effective for students. Secure B2B and B2C distribution of content online. Easy to use and affordable.

Education 148

Education eBook Tools B2C 148

Forrester IT

NOVEMBER 4, 2021

State Farm is jumping onto the NFT bandwagon with a football-themed treasure hunt running November 4–7. The insurance company is just the latest of a quickly growing list of brands experimenting with nonfungible tokens since they started gaining marketers’ attention back in March with the launch of NBA Top Shot.

Insurance 72

Insurance Company Advertising B2C 72

GeekWire

JANUARY 18, 2024

Microsoft has made headlines for its “ copilots ,” or virtual AI assistants designed to improve productivity in various applications. AdsGency “We want to become your next generation, B2C digital advertising platform.” The company has inked four city pilot partnership agreements in the past three months.

B2C 126

B2C Engineering Microsoft Applications 126

Kitaboo

FEBRUARY 2, 2021

These K-12 online learning platforms encompass multiple systems where technologies such as Augmented Reality (AR) and Virtual Reality (VR) have been adopted to present the K-12 educational content to make learning more engaging and effective for students. Secure B2B and B2C distribution of content online. Easy to use and affordable.

Education 78

Education eBook Tools B2C 78

TM Forum

AUGUST 9, 2022

B2C telecoms markets have illustrated the importance of churn prediction and the use of data mining to understand customer behavior. However, the problem of identifying and predicting churn can differ between B2B and B2C customers. B2C churn modelling. Refer here for some features for customer churn prediction in B2C.

B2B 130

B2B Data B2C IBM 130