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Amazon?s new AI technique lets users virtually try on outfits

Venture Beat

In new papers, Amazon researchers propose techniques that let users virtually try on apparel and find items that complement their wardrobe. Read More.

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Nike just bought a virtual shoe company that makes NFTs and sneakers ‘for the metaverse’

The Verge

The apparel giant just announced the acquisition of RTFKT Studios , which it calls “a leading brand that leverages cutting edge innovation to deliver next generation collectibles that merge culture and gaming.”. million at the time.

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Game on: The evolution of gaming through generative AI innovation

CIO Business Intelligence

You must create your very own reality and adventure, using your hands to build a virtual world by relentlessly punching the trees. Yet, thanks to generative AI, a new gaming frontier is emerging that will radically elevate content and make characters and virtual worlds much more expansive, personalized, and life-like.

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The power players of retail transformation: IoT, 5G, and AI/ML on Microsoft Cloud

CIO Business Intelligence

With 5G-enabled smart mirrors, a person can virtually try on apparel. In keeping with the farm-to-fork movement, for example, consumers can scan a barcode to find out where a product originated and what cycles it went through before landing on the grocery store shelf.

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Amazon to try another tech-infused retail concept with ‘Amazon Style,’ its first physical fashion store

GeekWire

And it’s another bid to take a chunk of the gigantic apparel and footwear market. 1 apparel retailer in the U.S., according to Wells Fargo research , which estimated $45 billion in revenue for Amazon’s apparel and footwear revenue in 2021. But a lot of other muck you do in a store is going to go virtual.

Fashion 131
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‘Amazon Anywhere’ brings shopping experience inside new AR game from makers of ‘Pokèmon Go’

GeekWire

.” Amazon announced the launch Tuesday of “Amazon Anywhere,” an immersive shopping experience intended to allow customers to buy physical products, handled by the e-commerce giant, inside such environments as video games, virtual worlds, and mobile apps. A “Peridot” creature as seen in augmented reality.

Apparel 132
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Contactless shopping gets fashionable: Inside the newest store from clothing rental startup Armoire

GeekWire

At Armoire Go, subscribers place apparel for pick up or drop of on a table capable of detecting RFID tags sewn into the clothes, allowing for contactless exchanges. A subscriber signs in on a tablet and places the items on a table capable of reading radio frequency identification (RFID) tags sewn into the apparel. Then COVID-19 hit.

Fashion 103