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Digital Experience and Security: Turning Unhappy Paths into Happy Paths for Your Customers

CIO Business Intelligence

User authentication is often an “unhappy path”. UX professionals should be aware of the security fatigue that plagues many users. But they should also be aware of the impact of security on happy and unhappy paths. Do your security measures leave your customers unprotected? Making authentication a “happy path”.

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CIAM Balancing Act: Security vs. Customer Experience? Which Should Win in Today’s Landscape?

CIO Business Intelligence

Simultaneously, a Norton report showed that consumers expressed concerns over data privacy and security, with 58% of adults saying that they are more worried than ever about being a victim of cybercrime [2]. IAM tools give organizations a way to authorize and authenticate users by relying on internal documentation validating identity.