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MLSE looks to revolutionize sports experience with digital R&D lab

CIO Business Intelligence

Digital solutions and data analytics are changing the world of sports entertainment at a rapid clip. From how players train, to how teams make strategic decisions during games, to how venues operate and fans engage, sports organizations are turning to software engineers and data scientists to help transform the sport experience.

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Tech News Roundup March 21

CTOvision

GeekWire Deals: Get lifetime access to thousands of development courses for under $50. GeekWire Radio: Technology vs. traffic, Xbox One + PS4, secrets of sports data, and Amazon is everywhere. Mac extends its lead over Linux among software developers, chipping away at Windows.

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Rackspace’s Brian Lillie on the importance of leadership principles

CIO Business Intelligence

“These thoughtful and reflective experiences allowed me to develop a statement of purpose about the life that I’d like to live, namely, to live a full and authentic life by personally and continually striving, learning, and growing, and by helping others flourish,” he says.

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Apple confirms it bought virtual reality event startup NextVR

The Verge

Apple has confirmed it did indeed purchase virtual reality company NextVR, which specializes in recording live events like concerts and sports matches to be experienced in VR, according to Bloomberg. Photo: NextVR. The company’s confirmation arrives after 9to5Mac first reported the acquisition in early April.

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EA is bringing back college football games without college players

The Verge

EA Sports College Football is currently in the works and still very early in its development cycle, with no launch window currently revealed yet. More importantly, EA Sports College Football won’t use any real names or players’ likenesses. For those who never stopped believing.

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The Lamborghini Countach, the poster car of ‘80s luxury, is back — and it’s a hybrid

The Verge

the patriarch of modern super sports car design”. Lamborghini calls the Countach “the patriarch of modern super sports car design,” and indeed its distinctive wedge shape and sleek, villainous lines proved to be a popular cultural touchstone for many growing up in the 1970s and ‘80s.

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Surface saver: How Microsoft’s deal with the NFL turned into a marketing boon for its tablet

GeekWire

It now serves as a marketing case study for a successful sports tech partnership. Microsoft had to develop a custom, ruggedized, weatherproof version of its “tablet PC,” which had just debuted to the public in 2012. “We had tenacity,” said Microsoft sports marketing leader James Bernstrom.

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