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Amazon bets big on sports streaming in bid to boost Prime memberships, advertising revenue

GeekWire

(Amazon Photo / Cooper Neill) When Charlie Neiman arrived at Amazon in 2016, the company had never streamed a live event, let alone live sports. Fast forward eight years later, and Amazon has emerged as a leader in the burgeoning sports streaming world. Live sports remains one of the most-watched telecasts. million viewers.

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Report: Amazon planning standalone app for sports content

GeekWire

Amazon’s desire to stream more live sports has the company looking at launching a standalone app for such content, according to a report Wednesday in The Information. The company uses sports in a bid to grow its content library, bolster its advertising arm, and add more Prime subscribers who buy products on its marketplace.

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Seattle startup wants to bring vision-impaired sports fans closer to the action with tactile device

GeekWire

A Seattle startup’s touch is bringing blind or low-vision sports fans closer to the games they love with a device that lets them “feel” what’s happening on the field or court. ” OneCourt’s biggest support has been a 12-month grant through Microsoft’s AI for Accessibility program. last month.

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Amazon scores 11-year deal with the NBA in a slam dunk for tech giant’s sports streaming ambitions

GeekWire

Amazon announced its massive new media rights deal with the National Basketball Association on Wednesday, providing a major boost to the company’s sports streaming business. As more people cut the cord , sports leagues are increasingly engaging with tech companies as their existing deals with traditional cable providers expire.

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Tech Moves: Ex-Amazon sports leader lands at DraftKings; Seattle tech vet launches advisory firm

GeekWire

Marie Donoghue , who previously helped lead Amazon’s sports content initiatives, is now chief business and growth officer at sports betting giant DraftKings. Kelley previously was a program director for Microsoft’s military affairs program and was a talent acquisition director at Amazon. Kirt Debique.

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ROOT Sports and fuboTV reach deal to bring Kraken, Mariners and Trail Blazers to streaming TV

GeekWire

A major new player on the sports television landscape could be an MVP for fans of teams in the Pacific Northwest thanks to a deal announced Thursday. New York-based fuboTV’s sports offering already includes more than 50,000 live sporting events annually, with many streaming in 4K, according to a news release. ”

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Sports Illustrated publisher Maven raises $24M to help Seattle media tech startup expand

GeekWire

Maven , the Seattle-based media company that publishes Sports Illustrated, raised an additional $24 million to help fuel expansion and reduce its debt. Licensing firm Authentic Brands Group, which bought Sports Illustrated in May 2019 from Meredith Corp., Maven CEO Ross Levinsohn. Maven Photo). It landed a $5.7

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