Forrester IT
OCTOBER 21, 2020
Learn how customer service will evolve in 2021. The purpose of customer service is no longer just to alleviate run-of-the-mill inconveniences; it is to provide fundamental and necessary services for consumers devastated by the COVID-19 pandemic.
Forrester IT
DECEMBER 21, 2020
Back in March, Nick Barber and I teamed up to help B2B marketers assess whether virtual events were a viable alternative to physical, as COVID-19 forced event managers to cancel in–person events wholesale.
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Forrester IT
OCTOBER 20, 2020
Sales enablement leaders should be prepared to optimize and expand the all-virtual environment in 2021. Annual planning — for resources, personnel, and programs — will be particularly difficult as enablement leaders solve for the current environment but also anticipate what comes next.
Forrester IT
OCTOBER 15, 2020
In 2021, European manufacturers will leverage emerging technology to accelerate the digital transformation efforts.
Forrester IT
DECEMBER 23, 2020
The holidays are virtual for many of us this year, and people are starting to think about how to make these interactions meaningful.
Forrester IT
JULY 26, 2021
Forrester’s fifth B2B Summit APAC will be held in Singapore on 14 and 15 September 2021 through a live virtual experience. It will also provide a great opportunity for B2B sales, marketing, and product leaders to network virtually.
Forrester IT
OCTOBER 20, 2020
In 2021, transformation — and not just digital — will continue on a grander scale. The forced digital transformation of 2020 was just the beginning for the healthcare industry.
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