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Video: Adobe Premiere Rush CC Brings AI-Powered Video Editing To Marketers

Forrester IT

Adobe’s new Premiere Rush CC brings pro-level video editing capabilities to video creators who aren’t pros. It’s part of Adobe’s continued push downmarket to expand its footprint among creatives.

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Adobe Buys Workfront To Boost Upstream Creative Support

Forrester IT

Adobe announced yesterday it’s shelling out $1.5 Together, Adobe and Workfront can spin a tale of coupling a Forrester Wave™ Leader digital asset manager (DAM) and a work management tool that can handle all the planning and collaboration aspects of […].

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The Browser as an application platform : spf13.com

SPF13

The Browser as an application platform. For the first time ever, the application platform. t the operating system, nor is it adobe air,net or java, itâ??s The browser once, a simple tool for fetching and rendering content is now the most important application platform in the world. SproutCore: JavaScript Applications.

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Adobe's latest wearable tech promises dynamic clothing that can change at the push of a button

TechSpot

The Adobe Max conference in Los Angeles is an annual gathering of engineers, developers, and creative professionals intended to showcase the latest in the company's suite of applications and emerging technologies. Read Entire Article

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Adobe introduces AI assistant to help enterprises exploit data held in PDFs

CIO Business Intelligence

Adobe has unveiled a new artificial intelligence assistant that integrates with its widely used Acrobat PDF software, promising to help enterprise workers save hours each week by making it easier to extract insights and information from digital documents. Enterprise Applications, Generative AI

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Adobe’s Artificial Intelligence And 3D Offerings Drive Creative Efficiency And Scalable Experiences

Forrester IT

At Adobe’s annual MAX creativity conference, the company made multiple announcements across its Creative Cloud portfolio that are designed to create incremental improvements to creative processes. When you scale this across hundreds of creators and thousands of tasks, the improvements add up.

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Adobe brings first-party commerce data to customer data platform

CIO Business Intelligence

In a bid to cater to enterprise efforts to improve customer experience and drive hyperpersonalization, Adobe is integrating its Adobe Commerce suite, formerly known as Magento, with its Real-Time Customer Data Platform (CDP). Adobe this week also released its HIPAA-compliant, Real-Time CDP with Healthcare Shield. CRM Systems

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