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The targeted approach to cloud and data CIOs need for ROI gains

CIO Business Intelligence

Our digital transformation has coincided with the strengthening of the B2C online sales activity and, from an architectural point of view, with a strong migration to the cloud,” says Vibram global DTC director Alessandro Pacetti. It’s a change fundamentally based on digital capabilities.

Cloud 299
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Nine AI Marketing Use Cases That Have The Potential To Deliver Business Value

Forrester IT

The use of artificial intelligence (AI) in specific marketing applications such as programmatic real-time bidding is now commonplace. Although marketing has yet to adopt it more broadly, new use cases are gathering momentum.

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Akeneo aims to transform the retail playbook with AI and data consistency

CIO Business Intelligence

Its newly appointed CEO, Romain Fouache, is bringing Australian retailers a collection of cloud-based technologies, including Product Information Management (PIM), Syndication, and Supplier Data Manager capabilities to rapidly scale the depth and maturity of their AI applications.

Retail 264
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Redefining enterprise transformation in the age of intelligent ecosystems

CIO Business Intelligence

Later, as an enterprise architect in consumer-packaged goods, I could no longer realistically contemplate a world where IT could execute mass application portfolio migrations from data centers to cloud and SaaS-based applications and survive the cost, risk and time-to-market implications.

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What to expect from AI in the enterprise in 2025

CIO Business Intelligence

These will be across a number of sectors including marketing, publishing, entertainment, and education in both B2C and B2B environments. The accessibility of so many models and their growing incorporation into existing applications means their availability to any business that wishes to adopt them.

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Sysco’s recipe for growth centers on IT

CIO Business Intelligence

Recipe for Growth, for which Sysco has earned a 2023 CIO 100 Award for innovation and IT leadership, is based on applying B2C principles to Sysco’s B2B business, and calls for the company to grow 1.5 Having been very acquisitive over the years, Sysco found itself burdened with a lot of on-premise data centers and legacy applications.

B2B 235
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CEOs’ top priorities for IT leaders today

CIO Business Intelligence

That move, in turn, boosts the company’s automation, analytics, and artificial intelligence goals by delivering the high-quality data that those technologies crave — thereby improving both decision-making capabilities and user experiences. “We Bilker’s approach to AI projects at Lift Solutions illustrates those points.

Survey 328