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The targeted approach to cloud and data CIOs need for ROI gains

CIO Business Intelligence

Our digital transformation has coincided with the strengthening of the B2C online sales activity and, from an architectural point of view, with a strong migration to the cloud,” says Vibram global DTC director Alessandro Pacetti. It’s a change fundamentally based on digital capabilities.

Cloud 299
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Shopify Buys Handshake To Boost B2B Commerce Chops

Forrester IT

Shopify is widely known as a B2C/DTC platform, and its Shopify Plus offering is aimed at a B2B audience. Handshake brings Shopify a more advanced set of B2B capabilities. Handshake was listed in “The Forrester Wave™: B2B Commerce Suites For Midsize […]. How advanced?

B2B 304
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Salesforce Nicely Rounds Out Its B2B CRM With CloudCraze

Forrester IT

On March 12, Salesforce announced its intent to acquire CloudCraze, a B2B eCommerce application. This savvy and long-anticipated move nicely rounds out its broad CRM portfolio and supports B2B customers through their engagement journey. This is because B2C engagement is […].

B2B 239
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Akeneo aims to transform the retail playbook with AI and data consistency

CIO Business Intelligence

Its newly appointed CEO, Romain Fouache, is bringing Australian retailers a collection of cloud-based technologies, including Product Information Management (PIM), Syndication, and Supplier Data Manager capabilities to rapidly scale the depth and maturity of their AI applications.

Retail 264
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ATD banks on B2B digital transformation

CIO Business Intelligence

For the past decade, the Amazon.com effect has spread digital disruption to every corner of the B2C world, spurring incumbent, consumer-facing enterprises to undertake massive digital transformation initiatives as a matter of survival. IT centers and throughout its 140-site distribution enterprise. Homegrown integration layer.

B2B 246
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Redefining enterprise transformation in the age of intelligent ecosystems

CIO Business Intelligence

Later, as an enterprise architect in consumer-packaged goods, I could no longer realistically contemplate a world where IT could execute mass application portfolio migrations from data centers to cloud and SaaS-based applications and survive the cost, risk and time-to-market implications.

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What to expect from AI in the enterprise in 2025

CIO Business Intelligence

These will be across a number of sectors including marketing, publishing, entertainment, and education in both B2C and B2B environments. The accessibility of so many models and their growing incorporation into existing applications means their availability to any business that wishes to adopt them.