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Is the sales tech party over?

Forrester IT

Back to the roaring 20’s It wasn’t supposed to be like this. Early in 2021 the media was filled with talk that we would see a return to the roaring 20’s, those golden years of economic prosperity before the first great Wall St. crash in 1929. And while socially, the episodic nature of Covid may […].

Media 352
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Key Takeaways from SAP Sapphire Orlando 2024

Forrester IT

Forrester Analyst Key Takeaways from SAP Sapphire Orlando 2024

SAP 300
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Why Choosing a Localization Vendor Is Like Dating

Forrester IT

For global companies, reputation in the regions requires a great localization vendor, but it can be hard to find the right match. Kathleen Pierce of Forrester SiriusDecisions explains why past performance is no guarantee of future success, and how to identify the right partner for your needs.

How To 317
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Elements Of Reputation: Traits That Indicate A Thoughtful Tech GTM Strategy

Forrester IT

How can enterprise buyers gauge if their vendor partner has a robust internal strategy and thus […]. How do you build reputation? How do you gain trust and sustain it? These questions are as fundamental for every organization as it is for every individual personally. Trusting a company is even more critical from a buyer perspective.

Strategy 293
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Building enterprise use cases with 5G open RAN

TM Forum

It also showed how success stories could be shared between CSPs via a marketplace to improve collaboration between them and deliver services in a shorter period using catalogue management and application orchestration platform. Marketplace framework: Marketplace federation, billing/cost management, entitlements, and cloud provisioning.

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The 12 Days of Loc[alization]-mess—In the Age of AI

Forrester IT

Last year, I wrote a pastiche called the Twelve Days of Loc-Mess after a client asked about the root causes of localization problems. This week, I wondered if I should re-post the blog, perhaps with a few updatesand was amazed to realize that after one short year I would change it almost totally. Last years […]