GeekWire

JULY 10, 2020

But several of this month’s biggest movers up the list are B2C startups including 3D printing company Glowforge (No. 57), which chose to turn down its Paycheck Protection Program loan after seeing sales momentum; smart home device maker Wyze Labs (No. Crowd Cow delivers a variety of protein products direct to consumers.

B2C 110

B2C Company Education Virtualization 110

Forrester IT

NOVEMBER 18, 2024

In 2025, we expect consumer usage of loyalty programs to grow amid declines in overall brand loyalty. Though loyalty programs offer the rewards that price-conscious consumers crave, companies struggle to inspire emotional loyalty across various tactics aimed at improving retention.

Meeting 195

Meeting Programming Strategy Company 195

Forrester IT

NOVEMBER 12, 2024

If you’re looking to implement a new program or fine-tune your existing brand measurement, we have both bad news and good news for you. The bad news is that compared with most financial, transactional, and operational metrics, brand is notoriously difficult to pin down and hence eludes easy measurement.

Financial 195

Financial Programming B2C B2B 195

Forrester IT

JUNE 19, 2024

Yesterday’s program gave us an exciting glimpse of a very near future in which human and AI capabilities will dynamically blend to enable boundless, innovative experiences. Today, we looked more closely at a critical human part of this equation: alignment of strategy and teams.

Programming 259

Programming Strategy B2C 259

Forrester IT

FEBRUARY 13, 2024

I regularly have discussions with clients who want to create a loyalty program.

Programming 259

Programming Strategy Retail B2C 259

TM Forum

AUGUST 30, 2022

Nevertheless, the lack of clear B2B and B2C scenarios hinders CSPs from realizing the monetization of 5G investments. Jio in India and Vodacom in South Africa) have imbibed the best practices from OTT players, developing the Super App to gather partners from various industries into an ecosystem via mini-programs. Some CSPs (e.g.,

Devops 163

Devops B2C Agile B2B 163

Forrester IT

AUGUST 16, 2023

Brands continue to increase spend on loyalty technology and programs, but they often don’t tie their loyalty initiatives to broader corporate goals, negatively impacting their success. Does your brand employ a loyalty services provider in addition to a loyalty technology provider? If not, you should consider it. Services providers help here.

Programming 349

Programming Change Management Analysis Retail 349

TM Forum

JULY 11, 2022

This complements our long-running Energy Optimization Program that allowed us to reduce emissions by around 15% between 2015 and 2020. We also put in place an intensive education program for employees and managers identified as key in helping address our climate challenges. So far four thousand people have completed it.

Energy 147

Energy B2C Education B2B 147

Forrester IT

JANUARY 30, 2023

Marketing analytics is the practice of measuring, managing, and analyzing data from marketing initiatives — including channels, programs, campaigns, and tactics — to improve marketing effectiveness and identify opportunities to optimize short- and long-term objectives.

Strategy 351

Strategy Analysis Programming Data 351

Forrester IT

NOVEMBER 28, 2023

Use our tips to help your email programs will perform better and grow your long-term customer loyalty this holiday season.

Programming 259

Programming Retail B2C Trends 259

Forrester IT

NOVEMBER 4, 2016

Not only are healthcare consumers sharing more financial risk for the insurance and care they receive, but they are increasingly purchasing insurance outside of group contracts via exchanges or Medicare and Medicaid programs. Providers and payers continue to struggle to understand what engages the healthcare consumer.

Big Data 150

Big Data Virtualization Insurance B2C 150

Forrester IT

JANUARY 11, 2022

From increasingly strict data privacy in government and big tech to tectonic shifts in consumers’ digital behaviors to the innovation programs to meet consumers […].

Media 369

Media Meeting Government Programming 369

GeekWire

JULY 17, 2020

For the past month, the Startup Success Program has been providing resources and support to the 27 startups in its inaugural six-month cohort. Golden Sherpa CEO Margie Bensching said that the program has already had a meaningful impact on her Spokane, Wash.,-based Rebecca Lovell. Golden Sherpa CEO Margie Bensching. (JP based startup.

Microsoft 121

Microsoft Programming B2C B2B 121

CIO Business Intelligence

FEBRUARY 20, 2023

Once candidates have completed the three prerequisite certifications (chart below), they must successfully pass the Salesforce B2C Solution Architect exam, which tests their ability to design and implement multicloud solutions, as well as their understanding of the Salesforce Customer 360 Vision and Platform.

Training 87

Training B2C Cloud B2B 87

Forrester IT

APRIL 27, 2020

Many received harsh backlash after applying for and receiving funds from the Paycheck Protection Program (PPP), intended to help small businesses keep their workforces employed amid the COVID-19 crisis. The US government allocated $349 billion to the program, but many small businesses were denied after larger players received […].

Small Business 320

Small Business Programming Government B2C 320

Forrester IT

JULY 15, 2019

And loyalty programs aren’t as effective at driving emotional loyalty as marketers would like: Less than half of consumers agree that programs make them feel more loyal to a brand. Consumers are connected, empowered, and experimental. This reality makes loyalty harder than ever to earn.

Programming 334

Programming B2C 334

Forrester IT

MARCH 6, 2019

Over and over, clients tell us they just don’t get enough funding for the kind of privacy programs they want to create. But what if we told you that customer-centric privacy programs […]. In fact, many privacy budgets shrank in 2019, after firms were forced to spend more than they expected on GDPR compliance in 2018.

Budget 349

Budget Programming B2C Security 349

Forrester IT

FEBRUARY 5, 2019

After more than two years of loyalty program limbo and “will they, or won’t they” debates, Marriott unveiled the name of its unified loyalty program: Bonvoy. For Marriott, the stakes […].

Programming 332

Programming B2C 332

TM Forum

MARCH 11, 2022

The merged Verizon Business Group (VBG) undertook North Star, a flagship program, to consolidate the Enterprise Architecture (EA) and transform Verizon into a customer-centric organization. The North Star EA program modernized systems, boosted enterprise efficiencies, and ensured scalability. Himanshu, VBG Enterprise Architecture. :

Groups 130

Groups Architecture Infosys Programming 130

Forrester IT

MARCH 2, 2023

Amid these challenges, customer experience (CX) programs […] Create A Customer-Obsessed Growth Engine To Thrive In Tough Times Today, the world is more challenged than ever as a series of health, environmental, socioeconomic, and geopolitical crises have pushed uncertainty to extreme levels.

Engineering 195

Engineering Programming System B2C 195

Forrester IT

AUGUST 24, 2020

For some, like Ben & Jerry’s and Microsoft, this came naturally; they had long-standing programs to advance social justice. Neutrality Is No Longer An Option In the summer of 2020, brands did something they had never done before. They spoke up about race.

Social 341

Social Programming Microsoft B2C 341

Forrester IT

AUGUST 25, 2021

Globally, we’re seeing a proliferation of brands that are investing in loyalty — whether for the first time or to revamp their existing strategy and programs. In fact, 83% of the brands we surveyed for our new Forrester Wave™ evaluation on loyalty service providers are increasing their investment in loyalty by 5% or more this […].

Survey 273

Survey Strategy Programming Change Management 273

Forrester IT

DECEMBER 20, 2019

Most marketers understand that earning loyalty is bigger than rewards programs and incentives, that it’s important to treat different customers differently. And they agree that a loyalty program should deliver the best content, […].

Industry 221

Industry Programming Retail B2C 221

Forrester IT

SEPTEMBER 14, 2022

Loyalty programs, rife with first-party data, are seemingly a salve to the challenges posed by the forces of data deprecation. But even loyalty marketers struggle to effectively collect and use data.

Data 195

Data Programming B2C Strategy 195

GeekWire

MAY 19, 2020

A new program led by T-Mobile, Intel, and NASA aims to help entrepreneurs take advantage of 5G technology and write the latest chapter in Seattle’s storied wireless history. based program just outside of Seattle. The 5G OI Lab program kicked off three weeks ago in a virtual format due to the COVID-19 crisis.

Intel 145

Intel Mobile Wireless Programming 145

Forrester IT

AUGUST 5, 2022

This includes the federal student financial aid program FAFSA sending […]. Rather, companies are unintentionally yet inappropriately sharing users’ data with Meta and other third parties, such as data brokers and mobile attribution vendors.

Financial 195

Financial Mobile Programming Data 195

Forrester IT

NOVEMBER 2, 2018

With the average partner program containing over 90 distinct components, encouraging channel growth while mediating conflict is a complex undertaking. Maturing Into A Horizontal Channel Management Platform Aligned With CRM and Marketing Automation. Channel and alliance leaders are known to be good jugglers.

Programming 417

Programming B2C B2B Strategy 417

Forrester IT

MARCH 2, 2022

A tool or suite of tools that enables marketers to manage planning and budgeting, project and program management, collaboration and calendaring, content production, asset management, and performance analytics. What Is A Marketing Resource Management (MRM) Solution? Why Do Marketers Need MRM?

Resources 195

Resources Program Management Budget Programming 195

Forrester IT

MARCH 2, 2022

A tool or suite of tools that enables marketers to manage planning and budgeting, project and program management, collaboration and calendaring, content production, asset management, and performance analytics. What Is A Marketing Resource Management (MRM) Solution? Why Do Marketers Need MRM?

Resources 195

Resources Program Management Budget Programming 195

TM Forum

SEPTEMBER 16, 2021

Recent research conducted for our upcoming Benchmark report, Mapping a path to revenue growth, shows that B2C revenues overall have been declining by around 1.5% B2B2X – longer and more complex value chains are rapidly becoming a reality and many B2B2C scenarios differ greatly from today’s B2C propositions.

B2B 130

B2B B2C Cloud Network 130

Forrester IT

OCTOBER 14, 2021

The stakes around your email program are higher. Think and plan long term to do right with email marketing this holiday season.

Programming 195

Programming Retail B2C 195

TM Forum

SEPTEMBER 10, 2021

TM Forum’s work on software marketplaces recognizes the role of marketplaces in the evolving ecosystem dynamic, the published paper helps to create a deeper understanding of the different types of marketplaces ((B2C) vs (B2B2X)) and explores the architectural differences between these. Joann O’Brien.

B2C 100

B2C Software Software Enterprise 100

CIO Business Intelligence

JUNE 21, 2023

Recipe for Growth, for which Sysco has earned a 2023 CIO 100 Award for innovation and IT leadership, is based on applying B2C principles to Sysco’s B2B business, and calls for the company to grow 1.5 times the size of the entire industry—estimated to be valued at $330 billion in the US alone, Peck says.

B2B 94

B2B B2C Cloud Tools 94

GeekWire

JULY 16, 2023

Additionally, implementing referral programs can provide incentives for customers to actively refer to your business. This applies to both B2B and B2C models. Encouraging satisfied customers to refer your product or service to their peers and networks can significantly expand your customer base.

B2C 88

B2C B2B Network Survey 88

CIO Business Intelligence

JUNE 27, 2023

Moreover, Milkman Technologies’ ability to address both the B2B and B2C markets through a single cloud platform for first and last-mile logistics bridges the gap between two previously separated ends of the digital supply chain. “Taming the complexity of today’s fulfilment networks for omnichannel is the most exciting challenge ever.”

SAP 97

SAP Retail Transportation B2C 97

TM Forum

NOVEMBER 11, 2021

The Catalyst project is a joint innovation program by Huawei, leading communication service providers (CSPs), and partners which harnesses the full power of AI to more accurately discover customer needs and context. . ” award for generating business value and deliverables for customer experience (CX) standards and best practices.

Operating Systems 130

Operating Systems Telecommunications System Network 130

TM Forum

SEPTEMBER 30, 2021

To scale up 5G applications' shift from pilot programs to commercial deployments, their IT must leverage all-new digital technologies and collaborate with partners to explore innovative ICT services to meet both present and future industry demands. . They require a substantial number of expert staff to maintain and operate them.

B2B 130

B2B Agile Industry Network 130