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53 Questions Developers Should Ask Innovators

TechEmpower - Information Technology

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” ” or “Are you developing for desktop, tablet, mobile, or all three?” The innovator/developer relationship needs to be a conversation.

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CMOs: Advancing From GenAI Pilots to Proficiency Doesn’t Come Easy

Forrester IT

The awe and wonder of genAI – instantly generating ad headlines, email copy, images for social posts, quality video, and more – is quickly fading as the complexities of adopting its capabilities into marketing workflows take center stage.

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How generative AI could change the way video games are developed, tested, and played

GeekWire

Rec Room screenshot) Video game companies are dipping their toes into the rapidly-evolving world of generative AI with behind-the-scenes development. It’s definitely helped with our productivity in general, so we don’t have to watch and rewatch our gameplay videos,” said Joey Thigpen, co-lead developer.

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Markable.AI launches $100M ad fund for creators on Instagram, TikTok and other social platforms

GeekWire

offers a workflow automation and advertising platform for social creators. The social media platform had been testing a beta integration of Markable’s AI technology to automatically recognize items in images and videos and recommend similar products for users to purchase. Weibo decided to drop the integration as a result.

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Here’s why so many video game developers are suddenly abandoning the Unity engine

GeekWire

(Unity image) In the wake of a controversial policy change by game engine developer Unity , dozens of small independent video game studios have announced they’ll abandon the engine and/or have called upon Unity to reverse course. The threshold for incurring the Runtime Fee is determined by the version of Unity a developer is using.

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Crafting Training Videos for Employees: A Guide

Kitaboo

Video training content is highly effective for corporate training, which enhances the overall learning experience of employees. Today’s workforce has minimal time for training and development; thus, it becomes essential to maximize the efficiency and engagement of training programs. Diverse Varieties of Training Videos III.

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Take-Two Interactive to acquire social game developer Zynga in $12.7 billion deal

The Verge

Take-Two Interactive, the video game publisher that owns Rockstar and 2K Games, is set to acquire social game developer Zynga in a deal valued at $12.7 billion acquisition is one of the biggest in video game history. Photo by Liz Hafalia/San Francisco Chronicle via Getty Images. billion (via The Wall Street Journal ).

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