Employer Brand And EVP: A Necessary Primer
Forrester IT
OCTOBER 11, 2024
Traditionally, HR or employee experience (EX) leaders cared about employer value propositions (EVPs) and CMOs cared about employer brand. But EVP and employer brand are tightly linked, as their definitions suggest: Employer brand is the sum of what people outside your organization think about it as a place to work.
Let's personalize your content