article thumbnail

INE Launches Initiative to Optimize Year-End Training Budgets with Enhanced Cybersecurity and Networking Programs

CIO Business Intelligence

Future-Proofing : Prepare teams for future challenges with forward-looking training programs. To learn more about INE’s comprehensive Networking, Cloud, and Cybersecurity training programs, users can visit www.ine.com or contact INE Security’s corporate training advisors directly.

Budget 297
article thumbnail

How To Level-Up Your Creator Marketing Program

Forrester IT

Creator marketing programs have become a cornerstone of the social media marketing strategy across industries. As two-thirds of B2C marketing decision makers planned to increase investment in creator/influencer programs in 2024, teams from experimental to […]

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Rewarding Career Paths for the Fearless Agile Program Manager

Social, Agile and Transformation

Agile program managers are facing significant risks amid tech layoffs, with 8.3% Career paths for agile program managers include transitioning to technical leadership, product management, data governance, and more. impacted in recent cuts. As agile methodologies rise, some roles are declining.

article thumbnail

Consumers Crave More Than Discounts From Loyalty Programs

Forrester IT

Last week, my dentist invited me to join their loyalty program. Its official: the loyalty program is the go-to customer relationships marketing tactic. Most global consumers belong to at least one loyalty program, including 90% of online adults in the US, in Europe-5 88%, and in Australia 93%.

article thumbnail

The ABM Benchmark Survey

In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.

article thumbnail

DARPA program aims to sift through quantum computing hype

Network World

According to DARPA, the QBI program will verify and validate approaches that enable revolutionary advances in design, engineering, testing, and evaluation in the domain of fault-tolerant quantum computing and explore computational workflows that include quantum compute steps.

article thumbnail

Some Good News In The World Of IoT Security: The FCC Launches The US Cyber Trust Mark Program

Forrester IT

With the launch of the US Cyber Trust Mark program, the Federal Communications Commission (FCC) authorized a program and developed rules that bring forward a voluntary labeling standard to inform consumers about the cybersecurity impact of wireless IoT devices they may bring into their homes. […]

article thumbnail

The 5 Stages of Account-Based Marketing — and How to Win Them All

But none of this is possible without the most important element of a successful ABM program: good data. Running an ABM program on data you don’t trust means wasted time, resources, and lost revenue. Data is the fuel that powers your ABM engine. Without it, you can’t find and reach your target accounts.

article thumbnail

Foundational ABM Building Blocks

But getting a program off the ground successfully doesn’t have to be a daunting task. Get insights on: Building a solid data foundation Targeting, signals, and optimizing engagement channels Aligning your ABM program with the customer life cycle Establishing effective KPIs and reporting strategies

article thumbnail

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

article thumbnail

ABM Evolution: How Top Marketers Are Using Account-Based Strategies

Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue.

article thumbnail

How to Democratize Data Across Your Organization Using a Semantic Layer

Speaker: speakers from Verizon, Snowflake, Affinity Federal Credit Union, EverQuote, and AtScale

The impact that data literacy programs and using a semantic layer can deliver. In this webinar you will learn about: Making data accessible to everyone in your organization with their favorite tools. Driving a self-service analytics culture with a semantic layer. Using predictive/prescriptive analytics, given the available data.

article thumbnail

What We Learned From Our Own Data-Driven ABM Strategy

talking points, we thought it would be more helpful to examine an ABM program that ZoomInfo executed. So, what does ABM look like in 2022? Instead of wading through a series of vague “how-to kick-start your ABM strategy!” In just 90 days, we were able to increase our pipeline by 114% and the customer base for this particular product by 30%.

article thumbnail

3 Mistakes Organizations Make While Developing ABM Programs

While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process.

article thumbnail

How to Effectively Equip Your IG Program for the Perilous Journey Into the Future

Speaker: Andrew Ysasi, Vice President of Advocacy for Vital Records Control, President of IG GURU®, MS, FIP, FIIM, CIPM, CIGO, CISM, PMP, CRM, IGP, CIP, CSAP

Countless data breaches, hacks, and the never-ending changes being made to privacy regulations illustrate why it is critical for data-driven organizations to develop information privacy strategies that fill the gaps of their existing data management programs. Information privacy is a critical part of an IG program. Set up a program.