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Boost Your Social Media Team With A Social Suites Provider

Forrester IT

Social media is now a mainstay of most marketing plans and shifts in the media landscape make social suites critical for marketers to efficiently manage their social media efforts — all in one place. What are social suites?

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New cybersecurity data reveals persistent social engineering vulnerabilities

Tech Republic Security

The post New cybersecurity data reveals persistent social engineering vulnerabilities appeared first on TechRepublic. Ransomware was down last year, though LockBit led threat actors and employees opened a third of the toxic emails in the last six months of 2022.

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Social Engineering Ploys Popular with Scammers in 2024

Information Week

The never-ending threat to corporate and personal security and assets is reaching new levels with emerging social engineering schemes, often utilizing AI tools.

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The People Aspects of Social Engineering Audits

Information Week

Lax employee security habits are a major source of breaches and are causing more companies to consider social engineering audits as part of due diligence.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing campaigns. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey.

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“TikTok Shop” Launch Makes US Social Commerce Plausible

Forrester IT

Bytedance officially launched its social commerce experience, “TikTok Shop,” in the US. It includes features such as a dedicated shop tab for searching products or browsing product categories, the ability for creators to tag products for purchase, an affiliate funnel for sellers, secure check-out, and brand product portfolios.

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How GenAI Is Impacting The Social Tech Landscape

Forrester IT

Generative AI’s emergence triggered a landslide of interest and experimentation across sectors, including social media and content. The rapid evolution of generative AI technology within the social tech landscape sparked a race among providers […]

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Improve Onboarding with User-Centered Design

Speaker: Dr. Kate Wolin, Founder, Circea

In the age of social distancing, digital onboarding is becoming essential to any program. This is especially true for medical practices, where the threat of the pandemic is the most real. As consultations are being digitized, so are the process in which new patients are processed and appointments are being scheduled.