Forrester IT

SEPTEMBER 11, 2023

Surveys can enhance interview findings by validating them for specific use cases, industries, or company sizes. Learn how to amplify the findings in your TEI study and reach more members of the buying group by incorporating robust survey data.

Survey 418

Survey Study Data Groups 418

Forrester IT

FEBRUARY 20, 2024

Every year, Forrester surveys over 1,000 marketing decision-makers around the world to learn about their priorities, challenges, and plans.

Survey 414

Survey B2C Advertising Operating Systems 414

Forrester IT

SEPTEMBER 15, 2023

Each year, we gauge the state of the digital process automation (DPA) market in our comprehensive survey.

Survey 448

Survey Budget Trends 448

Forrester IT

NOVEMBER 5, 2020

This year, I led my first custom survey research for Forrester, the 2020 State of Modern Technology Operations survey. We selected a random panel of 268 digital and IT professionals with day to day responsibility for operating digital systems. (We We did *not* rule out developers, as long as they also had runtime responsibilities).

Survey 523

Survey Devops Research Development 523

Forrester IT

APRIL 14, 2021

Forrester’s 2021 B2B Buying Survey, with more than 950 respondents from around the world, reveals significant changes in buying behavior.

B2B 523

B2B Survey Research 523

Forrester IT

APRIL 15, 2020

Getting decent survey response rates is hard and getting harder for CX professionals. That means you need to start mining other data that can give you a sense of the quality of the experiences your customers are having.

Survey 378

Survey Data Strategy 378

Forrester IT

FEBRUARY 4, 2019

I am pleased to announce that Forrester and SEMPO (Search Engine Marketing Professional Organization) are partnering for the second year in a row to field a Search Marketing Survey. From last year’s survey, we highlighted five key trends from the survey that we saw in the search marketing industry.

Survey 372

Survey Trends Engineering Industry 372

CIO Business Intelligence

NOVEMBER 12, 2024

As generative AI begins takes hold in business, who does what work and how organizations will be structured will inevitably change, particularly at the leadership and management levels, according to a new survey from Capgemini in which 1,500 managers from 500 organizations and 15 countries participated.

Survey 100

Survey Analysis Development Strategy 100

Forrester IT

JULY 14, 2020

Do you wonder how to increase survey response rates? I recently had a great conversation with Luis Angel-Lalanne, vice president of customer listening at American Express. Luis and his team made incredible progress, resulting in 2.5–3x 3x higher response rates! In some functions in certain countries, response rates even increased by 8x.

Survey 457

Survey How To 457

Network World

OCTOBER 16, 2024

Cyber and data protection company Acronis commissioned the survey by a third-party vendor, which sampled 327 full-time female employees in the U.S., Still, 31% of those surveyed said they believe that men are promoted faster. Spain, and Switzerland.

Survey 146

Survey Artificial Intelligence Training Course 146

Forrester IT

APRIL 7, 2020

Forrester’s global PandemicEX survey results are in. We surveyed over 1,800 working adults across Europe and Asia Pacific, including 274 in Australia, to find out how they feel their firms are responding to the coronavirus. Below are some of the most important findings from the survey.

Survey 326

Survey 326

Forrester IT

DECEMBER 29, 2020

Forrester’s 2021 Global Enterprise Content Management Survey is open … and we’re looking for your participation! This survey is intended for enterprise content management (ECM) or content services decision-makers and influencers in end user organizations.

Survey 322

Survey Enterprise Enterprise Programming 322

Tech Republic Security

AUGUST 21, 2024

A new survey found that 78% of tech leaders are worried about SaaS security threats — and their concerns could worsen as more SaaS apps find their way into the enterprise.

Survey 168

Survey Security Enterprise Enterprise 168

Forrester IT

MARCH 23, 2020

Most engagement surveys in the industry focus on a broad set of factors set against the employee life cycle, from on-boarding to off-boarding. Our survey does. They don’t provide enough insight into employees’ daily journeys — especially how various technology-related factors affect knowledge workers’ engagement.

Survey 293

Survey Industry 293

Forrester IT

MARCH 25, 2020

Instead of CX surveys as usual, you need to show that you aren’t tone deaf to the unprecedented situation your customers face due to COVID-19. Read how to adjust your survey methods.

Survey 335

Survey How To 335

Tech Republic Security

MAY 4, 2023

government has released its annual Cyber Security Breaches Survey. The post Survey: State of cybersecurity in the UK appeared first on TechRepublic. Top cybersecurity threats, supply chain risks, incident responses and more are covered.

Survey 157

Survey Government Security 157

GeekWire

OCTOBER 8, 2024

That’s one takeaway from a new survey of 700 registered voters, commissioned by the Seattle Metro Chamber of Commerce and conducted by EMC Research from September 5-15. The survey found that 48% of respondents say the city is “going in the right direction” — that’s up from 30% two years ago. two years ago.

Survey 102

Survey Budget Policies Research 102

Tech Republic Security

JANUARY 25, 2023

The post Survey: Cybersecurity budgets aren’t matching cybersecurity challenges appeared first on TechRepublic. A new study finds that due to the growing threat surface from hybrid work and third-party vendors, only half of organizations have the budget to meet current cybersecurity needs.

Budget 196

Budget Survey Study Meeting 196

Forrester IT

MARCH 25, 2020

The #pandemicEX survey results indicate that 41% of US workers are now afraid to go to work, compared with 29% two weeks ago. Read more.

Survey 381

Survey 381

Forrester IT

JUNE 22, 2021

In Q1 2021, we surveyed 140 brand manufacturer decision makers who are familiar with their company’s approach to digital sales. Brand manufacturers can use the results of Forrester’s Digital State of Brand Manufacturers Study to benchmark their performance and internally make the case for investments in digital sales strategies.

Survey 273

Survey Study Strategy Retail 273

Forrester IT

OCTOBER 12, 2022

Use the topline results from Forrester's 2021 Global Emerging Technology Survey to see how your enterprise compares.

Survey 195

Survey Strategy Enterprise Enterprise 195

Forrester IT

MARCH 7, 2019

This week we launched our annual panel survey on Digital Experience (DX) priorities, challenges and strategies. If you’re a leader, decision-maker, or influencer of your enterprise DX strategy, we’d love to have your input: [link] take the survey?

Survey 342

Survey Strategy Enterprise Enterprise 342

CTOvision

APRIL 20, 2020

As several organizations are forced to shift to work from home to curb the spread of COVID-19, IT and cloud security professionals are concerned about the security of their cloud environments, according to the “State of Cloud Security” survey conducted by Fugue.

Survey 237

Survey Cloud Security Engineering 237

Forrester IT

JUNE 23, 2020

At Forrester’s CX North America event, I delivered a session about going beyond surveys to measure customer experience (CX).

Survey 293

Survey 293

Forrester IT

JANUARY 16, 2019

We’re currently fielding a survey for vendors, end users, and experts that will provide the key input […]. An important part of Forrester’s research process is gathering input from financial services companies, so we can advise our clients on the latest trends in the market.

Survey 327

Survey Financial Architecture Trends 327

Forrester IT

NOVEMBER 6, 2018

We’re currently fielding a survey for vendors, end users, and experts who use video technologies. You can take the 10-minute survey here. Our Forrester Tech Tide™ aims to help companies make investments in video technologies for customer and employee experiences. If you complete the […].

Survey 326

Survey Video Research Company 326

Forrester IT

NOVEMBER 8, 2022

The last joint survey we did was right in the middle of […]. Each year, Forrester Research and the Disaster Recovery Journal (DRJ) team up to launch a study examining the state of business resiliency. We alternate between two resilience domains each year: IT disaster recovery and business continuity.

Business Continuity 195

Business Continuity Disaster Recovery Survey Journal 195

Forrester IT

OCTOBER 26, 2023

Generative AI is among the hottest topics that B2C marketers in APAC wanted to hear from us in 2023. The top asked questions include: What are the most applicable use cases of generative AI in marketing today? What are generative AI’s key potentials to improve marketing efficiency? How leading brands are using generative AI for […]

B2C 415

B2C Survey Applications 415

Forrester IT

FEBRUARY 4, 2019

I am pleased to announce that Forrester and SEMPO (Search Engine Marketing Professional Organization) are partnering for the second year in a row to field a Search Marketing Survey. From last year’s survey, we highlighted five key trends from the survey that we saw in the search marketing industry.

Survey 210

Survey Trends Engineering Industry 210

Forrester IT

NOVEMBER 3, 2021

Assess your company’s DX strategy with Forrester’s Emerging Technology Survey. And see what we learned from execs in our last iteration of this research.

Survey 195

Survey Strategy Research 195