2024

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AI And GenAI Are Game-Changers For Enterprise Architecture Leaders

Forrester IT

AI and, most recently, generative AI (genAI) have uncovered the true power of automating tasks that previously were tedious to complete or difficult to improve the efficiency of the work within a singular domain of the business.

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How AI Partnerships Can Empower Traditional Banks?

IT Toolbox

Find out why partnerships are the best way for traditional banks to harness AI if they don’t want to lose customers. The post How AI Partnerships Can Empower Traditional Banks? appeared first on Spiceworks.

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Serverless Is Trending Again In Modern Application Development

Forrester IT

For a time, it appeared that the reach of serverless platforms had exceeded their grasp. After some notable success stories like the high-profile “serverless-first” Capital One strategy, hype appeared to be dying down.

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Generative AI Marketing Use Cases In APAC

Forrester IT

I’m pleased to announce the publication of the second of my two APAC generative AI (genAI) B2C marketing reports, Generative AI Marketing Use Cases In APAC (client-only access).

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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IBM Surrenders SIEM While PANW Tries To Gain Ground On Tech Titans

Forrester IT

In a busy week for SIEMs to be merged or divested, Palo Alto Networks (PANW) announced that it’s acquiring IBM’s QRadar SaaS business and migrating those customers to its Cortex® XSIAM® platform. In addition, PANW gets QRadar intellectual property rights as part of the deal.

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Our New Converstational AI Wave: GenAI And LLMs Drive A Vendor Revolution

Forrester IT

Let me start by stating the obvious: Automation has its best home in the contact center. At many brands, agents make up 10% of the workforce. They are the face of your brand to your customers, providing critical empathy and solving important problems.

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More Trending

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Falcon Fallout: What’s Next For CrowdStrike, Competitors, And CISOs

Forrester IT

With the July 19th incident that impacted CrowdStrike Falcon® customers globally, CrowdStrike has significantly damaged customer trust. CrowdStrike’s initial Post Incident Review outlines a number of reasonable steps they plan to take to regain that trust including: Improved testing protocols Staged deployments External QA of both its code and its end-to-end processes.

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The Ten Most Important Cloud Trends For 2024

Forrester IT

Forrester’s top ten cloud trends for 2024 report is out. No one will be surprised that AI figures prominently. Yet there are other fundamental shifts in play — the rise of the intelligent edge, increased cloud compliance complexity, and (finally!) mature multicloud networking offerings.

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Digital Sovereignty Is Changing The Cloud Market

Forrester IT

In 2023 global cloud vendors all came up with their own digital sovereignty solution to address rising concerns from their customers. However, when I ask customers and vendors to define what digital sovereignty means for them, silence is the most common response.

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Align Budget Planning To Accelerate Performance In 2025

Forrester IT

Business and technology leaders are gearing up to spend in the coming year. Making the most of modest budget hikes will take cross-functional collaboration, a willingness to part with outdated tech, and strategic experimentation with (and beyond) AI.

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2024 Salary Guide

Procom’s 2024 Salary Guide provides critical insights into the latest hiring trends, in-demand IT roles, and competitive pay rates across Canada and the U.S. It highlights key market dynamics such as the growing demand for remote work, skills-based hiring, and flexible staffing solutions. With detailed pay rate data for top IT positions like Cybersecurity Consultants, Cloud Engineers, and Salesforce Developers, this guide is an essential resource for companies looking to stay competitive in toda

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CrowdStrike Global Outage: Critical Next Steps For Tech And Security Leaders

Forrester IT

What We Know – And What To Do Now Technology leaders woke up to find that a software update by cybersecurity vendor CrowdStrike had gone badly wrong and disrupted major systems at organizations across both countries.

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Announcing Our Inaugural AI Foundation Models For Language Forrester Wave™ — 21 Criteria To Consider, Beyond Benchmarks

Forrester IT

AI researchers and scientists love their benchmarks and model parameter counts, but perhaps not as much as tech journalists love to report on them. Every week there is news about a model beating a benchmark or exceeding parameter counts.

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Opposites Attract: LogRhythm And Exabeam To Merge

Forrester IT

Today, LogRhythm and Exabeam announced their intent to merge into a single company.

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The CEO’s Guide To Building Generative AI

Forrester IT

Creating our generative AI tool, Izola, taught us some very valuable lessons. Here are five that may help you on your own genAI journey.

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Guide to Centralizing IT Operations: How to Link Tasks and Tools with an Automation Platform

For many IT admins, business as usual is a juggling act. Job schedulers and scripts run on autopilot, applications and operating systems can’t speak the same language, and other tools—like RPA or MFT solutions—operate in isolation. On a good day, everything runs smoothly. But good days are rare; more often than not, something goes wrong and you’re stuck putting out fires.

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The State Of Consumer Usage Of Generative AI, 2024

Forrester IT

As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not.

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AI And The Green Market Revolution Will Intertwine

Forrester IT

The futures of AI and the green market revolution are intimately linked; whether we want it or not, both will inevitably and radically transform societies and economies and become invisibly embedded into our daily lives.

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Slouching Towards Ubiquity: Five Notable Fintech Companies

Forrester IT

Fintech is slouching towards ubiquity (see image below). As it does, fintech will evolve into a broadly held mindset in contrast to being defined as a type of company, a specific set of startups, a category of product types, or a series of new business models.

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Low AIQ Threatens Employees, Customers, And Your AI Initiatives

Forrester IT

The bright light of AIQ shines in this office. Image source. Low AIQ Undermines Your AI Ambitions If you’re like most leaders we speak with, you’re still figuring out generative AI and other AI solutions for employees. You’re also underestimating the amount of training and upskilling your employees need to productively use these tools.

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HR Meets AI: The New Way of Keeping Large Workforces Connected and Engaged

Speaker: Miriam Connaughton and Donald Knight

As organizations scale, keeping employees connected, engaged, and productive can seem like a monumental task. But what if AI could help you do all of this and more? AI has the power to help, but the key is implementing it in a way that enhances, rather than replaces, human connection. Join us for an exploration into how industry trailblazers are using AI to transform employee experience at scale while addressing both the potential and the pitfalls.

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An Actual Complete List Of SOC Metrics (And Your Path To DIY) 

Forrester IT

I take a lot of inquiry questions from Forrester’s security and risk clients about security operations (SecOps). A common question I get is, “What core metrics does SecOps need to track?

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Predictions 2025: GenAI Reality Bites Back For Software Developers

Forrester IT

AI assistants are only the beginning of the generative AI software development revolution. Find out what’s in store for software developers in our 2025 predictions for software development.

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Unleashing The B2B Revolution: The Bold Power Of E-Commerce

Forrester IT

Drawing from my personal experience and passion for e-commerce, I am excited to share research on the compelling reasons and effective strategies for B2B organizations to harness this route to market that will propel their organizational growth.

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Forrester’s Top 10 Emerging Technologies For 2024: As AI Dominates, Security Becomes Paramount

Forrester IT

Forrester’s list of the top 10 emerging technologies for 2024 reflects the continued dominance of AI but also emphasizes the growing importance of security in our increasingly connected world. Get a deep dive on the top 10 list in this blog post.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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AI and The End Of Software Development As We Know it.

Forrester IT

We’ve tried Agile, DevSecOps and LowCode, Now What? Past and future technologies and paradigms shifts like Agile, DevOps, low-code, and even AI have been reshaping the software development world. Now, generative AI is disrupting it. The software development lifecycle (SDLC), is being accelerated and reimagined as a process happening in real-time.

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What’s Next For GenAI In Marketing

Forrester IT

Forrester’s B2B Summit APAC 2024 for CMOs and marketing leaders is just a few weeks away. I’m excited to meet you in Singapore on October 1, 2024, and together, we will discuss the latest data, trends, and insights shaping the marketer’s remit in a tech-disrupted world.

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Six Technologies Will Make Digital Experiences More Humanlike (And GenAI Is Just One Among Them)

Forrester IT

The future of human-machine interaction (HMI) will be drastically more humanlike in six ways — creative, conversational, perceptive, embodied, physical, and personified — as a result of six emerging technologies: generative AI, language AI, adaptive AI, somatic interfaces, spatial interfaces, and virtual people, respectively. But these technologies are still immature, and the road ahead is fraught with challenges.

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It’s Time For A Revenue Process Transformation

Forrester IT

Buyers are in control of the revenue process — and B2B marketing, sales, and customer success teams need to align their approaches with that reality. Discover the Forrester Opportunity Lifecycle and how it can drive durable, long-term revenue growth.

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An Architect’s Guide for Selecting Scalable, Data-Layer Technologies

There’s no getting around it: selecting the right foundational data-layer components is crucial for long-term application success. That’s why we developed this white paper to give you insights into four key open-source technologies – Apache Cassandra®, Apache Kafka®, Apache Spark™, and OpenSearch® – and how to leverage them for lasting success. Discover everything you’ll want to know about scalable, data-layer technologies: Learn when to choose these technologies and when to avoid them Explore h

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Google Finally Scraps Its Cookie Deprecation Plans

Forrester IT

Google announced today it’s finally doing what everyone suspected and reversing its decision to deprecate third-party cookies in Chrome. After repeated delays in a four-year-long saga, marketers and advertisers grew increasingly skeptical. In Forrester’s Marketing Survey 2024, 61% of B2C marketers said they do not believe that Google will deprecate the third-party cookie.

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Global Accessibility Awareness Day 2024: The Business Case For Accessibility Grows Stronger

Forrester IT

In 2023, we saw more firms commit to digital accessibility, with emerging regulations bringing a sense of urgency to the work. Here are a few of the highlights from the past year and advice to help firms mature their digital accessibility efforts in 2024.

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Balancing AI and Humanity: Insights from KM’s Biggest Events in 2024

Forrester IT

Knowledge Management (KM) is experiencing an exciting transformation fueled by the merging of generative AI and human-centered practices.

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The Future is Now: TuringBots Will Collapse the Software Development Life Cycle Siloes 

Forrester IT

Thanks to TuringBots (AI and generative AI for software development), software development is on the cusp of a transformative change, one that promises to redefine the way development teams collaborate, create, and deploy applications.

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IT Leadership Agrees AI is Here, but Now What?

IT leaders are experiencing rapid evolution in AI amid sustained investment uncertainty. As AI evolves, enhanced cybersecurity and hiring challenges grow. This whitepaper offers real strategies to manage risks and position your organization for success.